Floral arrangements are so critical when styling interiors for photography. Look through Instagram or the latest shelter publications and you’ll see that the most successful and stunning rooms have some sort of flowers, branches or greenery. Florals are so key to a room’s styling, making a space look fresh and literally alive, even if they aren’t the first thing you focus on when looking at the photo. But there’s a balance between the florals and your interiors. The photos are being taken to show your work in the best way possible, so you don’t want to distract from that with a fussy or over-the-top display. Here are some of the guidelines for florals – and be sure to scroll down for some amazing Instagram accounts to follow for inspiration.

No matter what, 2020 will be a year to remember. It reminds me of that quote about “the best of times and the worst of times.” Despite the pandemic and shutdowns, it was still a good year for the interiors business. I was honored to have my photographs showcased on many shelter magazine covers and in several books, and I was selected to be

Interior designers across the country are incredibly busy – even during a pandemic. With everyone working, playing, vacationing, and learning at home, people are laser-focused on renovating and improving their houses. So now you have all of these amazing projects completed and you want to photograph them. But can you do that in a pandemic? With the right planning, you definitely can. It just takes a little ingenuity.

I’ve shot many projects safely since the pandemic first hit, including a huge shoot for the Kips Bay Showhouse in Dallas and a Perennials campaign shoot.

Join Stephen and Traci as they discuss how to craft an effective photoshoot, from finding the right photographer, pre-planning, styling tips, what editors are looking for now, show house secrets and all that goes into the shoot to make it a success! Also it’s not just about the shoot, you will also learn what to know and expect after the shoot, usage rights and social media etiquette.

Do most interior designers know that they should be art directing their photoshoot? It’s interesting to me that some designers think they will hire a photographer and stylist for a shoot, tell him/her what shots they’re looking for, and then have the shots delivered exactly as they want with no more work involved. I always want to remind interior designers that this is your photo shoot, and that you need to art direct the day – exactly the same way that a shelter publication will when they shoot a project.

It isn’t often that people turn the lens around and focus on me – I’m used to being behind the camera directing the action. So it was fun to be featured in Aspire Home & Design Magazine ! …..

Designers Today focuses on the importance of interior photography for designers to gain new clients and getting published. Stephen Karlisch is among other expert creatives around the country sharing their best tips about the interior photography shoot to the design community.

Scouting is one of the most important aspects of any of my shoots. I try to scout every single shoot now, its that important to me and for my clients.

Ever wondered how some feeds are so gorgeous and appealing to look at on Instagram? Having a good eye for a great shot is part of the magic of that appeal, but there are specific strategies you can leverage to ensure your pix get likes & your ‘gram following grows.